Media & Publishing — Meta Overtakes Google in Global Ad Revenue as Publishers Explore New Monetization

Media & Publishing · 2026-04-14

TODAY'S SIGNAL — The media industry is navigating a tectonic shift in how content is consumed, monetized, and legally protected. Meta's projected $243.46 billion in 2026 ad revenue surpassing Google's $239.54 billion marks a historic reordering of the digital advertising duopoly — with direct implications for where publishers allocate distribution and partnership efforts. Simultaneously,…