Media & Publishing — AI Reshapes Publisher Revenue Models as Taboola Launches Ad-Funded Chatbots, Apple News Fuels Magazine Growth, and Forbes Pivots to Retail Commerce

Media & Publishing · 2026-04-16

TODAY'S SIGNAL — The media industry's revenue diversification push is accelerating on multiple fronts simultaneously. Taboola's ad-funded AI chatbot deployment at Reach and The Independent signals that publishers are moving past the existential question of whether AI cannibalizes traffic and toward monetizing AI-native formats directly. Meanwhile, BBC Science Focus's ability to double its team…